Join Grounded.org, FiveStone, and the U.S. Department of Energy in our most recent briefing on qualitative messaging research to popularize clean energy trades. As America grapples with a pressing shortage of electricians and other crucial skilled workers, understanding how to reach and motivate new audiences to pursue these careers is paramount.
In this briefing, we share insights from focus groups with workers around the U.S., as well as a sneak peek at ways we’re beginning to test these findings in the field with influencer partners.
We also unveil plans for a new centralized AI-powered platform for workers to explore clean energy trades and connect to local training.
For partnership opportunities:
Corporate sponsors: Kevin Bartraim (kevin@bartrampartnerships.com)
All other partners: Jon van Gelder (jon@grounded.org)
Yellowstone star Piper Perabo, U.S. Energy Secretary Jennifer Granholm, Ukrainian Energy Minister German Galuschenko, top digital creators, U.S. frontline organizers, and Grounded.org gathered at the Global Clean Energy Action Forum in Pittsburgh to discuss what’s next for our historic campaign.
We won historic executive action to ramp up clean energy production in defense of national security. Next, we won legislation to make clean energy more affordable thanks to the passage of the Inflation Reduction Act. Now it’s time to build. The moment we’ve been waiting for is finally here: a WWII-style mobilization to transition to clean energy is now underway.
How much should freedom cost? The same corrupt oil and gas industry that fuels climate change is also driving inflation and funding Russia’s war machine. It’s time for clean energy independence.
Food is essential for human survival. And yet, our current food system is horribly destructive to our planet. Learn about how we can reframe agriculture, return to Indigenous and traditional farming systems and connect with the soil, food and Earth.
Featuring:
Amyrose Foll, Executive Director and Founder of Virginia Free Farm
Dr. David Lezaks, Senior Fellow at Croatan Institute
Changing climate and human activities are killing coral reefs at unprecedented rates, and, according to recent IPCC reports, up to 90% of coral could be lost by 2050. Coral reef restoration is one solution that can help increase the resiliency of dying coral reefs, which support coastal and marine ecosystems, biodiversity and one of the world’s largest carbon sinks.
Coral Vita is one organization leading the way in helping to counter the harmful impacts of dying coral reefs. Through land-based coral farming methods, such as microfragmentation and “assisted evolution,” Coral Vita accelerates coral growth and grows coral that is more resilient to climate change threats.
Featuring:
Dr. Bob Richmond, Research Professor and Director at Kewalo Marine Laboratory
Gator Halpern, Co-Founder and President of Coral Vita
Sam Teicher, Co-Founder and Chief Officer of Coral Vita
Dr. Katey Lesneski, Director of Restoration Science at Coral Vita.
Our planet is experiencing an unprecedented rate of environmental destruction, which is threatening human and ecosystem health and intensifying climate risks. Harnessing law and legally protecting our planet is a vital climate solution to permanently protect ecosystems, keystone species and biodiversity.
Ecocide is a term that can be defined as widespread, severe and systemic harm to nature. Learn more about why making ecocide illegal is a critical climate solution in Criminalizing Ecocide.
Featuring:
Jojo Mehta, Co-founder of Stop Ecocide International
Rizwana Hasan, Chief Executive of Bangladesh Environmental Lawyer’s Association
Mitigating Methane is a short film that highlights a solution that reduces methane emissions in agriculture. The use of natural feed supplements for cows can help mitigate methane among the 1.5 billion existing cattle.
Featuring:
Dr. Ermias Kebreab, Professor at University of California, Davis
Thomas Hafner, CEO & Founder of Mootral
Permafrost is the ground that has remained frozen (for at least two consecutive years and up to hundreds of thousands of years), and the increasing global temperature is currently thawing our planet's permafrost.
There are four main impacts of permafrost thaw: Additional carbon and methane gases are being released into our atmosphere that might lead to an unstoppable climate feedback loop; costly infrastructure is being damaged in communities built on permafrost; natural ecosystems are changing due to increases in landslides, erosion, etc.; and the risk of disease has increased from thawing ancient viruses and bacteria in the permafrost.
Nikita Zimov and his father Sergei have found a solution that is delaying the thaw of permafrost and it is surprisingly simple: rewilding the Arctic. At their Pleistocene Park in Siberia, they are working diligently to reverse the climate crisis and have a solution that can preserve our planet.
Featuring:
Nikita Zimov, Founder of Pleistocene Park
Rachael Treharne, Postdoctoral Researcher at Woodwell Climate Research Center